COFFEE DRINKING HABITS OF THE VIETNAMESE
Coffee is not just a beverage but has become an indispensable part of Vietnamese culture and lifestyle. From the coffee beans grown on the red basalt highlands, coffee has entered the daily life of the Vietnamese people with many unique ways of preparation and enjoyment.
Phin Coffee - A Cultural Icon
Phin coffee is one of the distinctive cultural symbols of Vietnam. The method of brewing coffee with a phin filter, where thick coffee drips slowly, requires patience and finesse. Vietnamese people often brew phin coffee in the morning, savoring each drop as it falls, releasing a fragrant aroma. Phin coffee can be enjoyed black (black coffee) or with sweetened condensed milk (milk coffee), each offering a different taste and experience.
2. Iced Coffee - Summer Refreshment
Vietnam is a tropical country, so iced coffee is very popular. A strong phin coffee combined with ice creates a perfect refreshing drink for hot summer days. Iced coffee is often mixed with sweetened condensed milk to create "cà phê sữa đá," a popular drink in coffee shops from urban to rural areas.
3. Instant Coffee - Convenient and Quick
With the modern lifestyle, instant coffee has become a popular choice, especially for busy people. In just a few minutes, you can have a delicious cup of coffee to start your day. Many Vietnamese instant coffee brands like G7 and Vinacafe have dominated the domestic market and reached international consumers, meeting the coffee enjoyment needs of people everywhere.
4. Coffee Shop Culture
Sitting in coffee shops is an indispensable habit of Vietnamese people. From luxurious cafes to street-side stalls, each place offers a unique space, serving various purposes: relaxation, meeting friends, working, or discussing business. Coffee shops are places where people connect, creating interesting conversations and memorable experiences.
5. Takeaway Coffee
In the hustle and bustle of urban life, takeaway coffee has become a popular choice. Carefully sealed coffee cups make it easy for drinkers to carry while on the move. This is an increasingly growing trend, especially among the youth and office workers.
6. Clean Coffee and Specialty Coffee
The trend of consuming clean and specialty coffee is increasingly developing in Vietnam. Consumers are not only concerned about the taste but also about the origin, cultivation, and processing of the coffee. Coffee beans grown organically, without the use of chemicals, and meticulously cared for and roasted ensure quality and health safety.
7. Regional Coffee Culture
Each region in Vietnam has different coffee drinking habits, creating diversity and richness in coffee culture. The North prefers black coffee, strong and bitter. The South enjoys iced milk coffee, sweet and easy to drink. The Central region has both types and often drinks coffee early in the morning when the air is still cool and fresh.
Conclusion
The coffee drinking habits of the Vietnamese not only involve enjoying a beverage but also reflect culture, lifestyle, and creativity. From traditional phin coffee to modern takeaway coffee, from strong brews to specialty varieties, all contribute to creating a diverse and colorful coffee landscape in Vietnam.
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